Advertise with KC Senior Guide
Reach Kansas City families exactly when they're researching senior living, home care, and resources for an aging parent — on a trusted, local, ad-light guide.
- 182+ senior living communities listed
- 7 KC-area counties (KS & MO)
- 30+ guides & cost tools
- Local & veteran-owned
Ways to advertise
Display advertising
Standard, clearly-labeled ad placements across the guide (leaderboard, in-content, and directory units). Runs through our ad network — the simplest way to reach every reader.
Best for: Regional & national advertisers
Ask about display advertising →Featured listing
Turn your community, agency, or service into a Featured listing in the relevant directory: top placement in your city or region, a photo, a longer description, and a visible “Sponsored” badge. Free listings around you stay exactly as they are.
Best for: Senior living communities, home-care agencies
Ask about featured listing →City-page sponsor
The single “Local Sponsor” box on a specific city or county page — e.g. Overland Park senior living, or Johnson County home care. One advertiser per page, flat monthly rate.
Best for: Local businesses serving one area
Ask about city-page sponsor →Cost-guide sponsor
The Local Sponsor box on our most-read money page — the Kansas City senior living cost guide. Ideal for an elder-law attorney or financial planner.
Best for: Elder law, Medicaid planning, financial advisors
Ask about cost-guide sponsor →Newsletter sponsor
A sponsor slot in our email updates to KC senior families.
Best for: Any senior-focused advertiser
Ask about newsletter sponsor →You pay a simple flat monthly rate for a placement. We never charge a fee for sending you a specific family, a “lead,” or a move-in. That's a deliberate choice: under the federal Anti-Kickback Statute, paying or taking a fee to steer someone toward care covered by Medicaid or Medicare can be a crime — the very thing we warn our readers about. Flat-rate advertising keeps everyone on the right side of that line, and it keeps our directory honest, which is why families trust it.
Our promise to readers
Advertising keeps this guide free — but it never changes which communities or resources we list, or the order free listings appear in. Sponsored placements are always clearly labeled as “Sponsored” or “Local Sponsor,” ads are always labeled “Advertisement,” and we work to block deceptive or scam ads. We never sell your readers' information. That trust is the whole product, so we protect it.
Get started
Tell us your business and what you'd like to reach, and we'll send current options and flat-rate pricing for your area.
Looking for care instead? Browse the free resources, senior living, and home care directories.